Four fears. One system.
The MLS is a tool. It’s not a strategy. Most agents confuse the two. We built a system around the four ways every sale can go wrong — and engineered a solution for each one.
What if it doesn’t sell for what it’s worth?
What if it sits — and I lose the home I want to buy?
What if it doesn’t sell at all?
What if I sell first and have nowhere to go?
PRICE CERTAINTY
What If My Home Sells For Less Than Its Worth?
If your home sells below the agreed market value range, we compensate you for the shortfall — as a reduction to our commission. Guaranteed in writing.* Most agents give you a price opinion and hope for the best. We give you a written Market Value Assurance with real accountability. We only win when you win. No other team in this market offers that. There’s a reason.
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SALE CERTAINTY
What If My Home Doesn`t Sell?
Many homes sit, expire, or sell for less after months on the market. If your home hasn`t sold within 29 days, we`ll continue marketing and working for free until it does. Guaranteed in writing.*
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TIMING CERTAINTY
Will I Miss The Home I Want?
Buying and selling at the same time is one of the biggest fears homeowners face. The fear of owning two homes, missing the perfect purchase, sitting unsold, endless showings, and not knowing what happens next can feel overwhelming. Back-stopped by Sale Assurance so your never overexposed.
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EQUITY CERTAINTY
Protect Your Equity. Avoid Costly Mistakes.
Most sellers don`t need major renovations. They need the right ones. We help identify the improvements most likely to protect your equity, attract stronger buyers, and maximize your sale price - while avoiding costly updates that rarely deliver a return.
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LOCAL EXPERIENCE. PROVEN RESULTS
SELLER SHIELD
No Inspection Surprises. No Appraisal Games. No Renegotiation.
Most sellers celebrate when they accept an offer. Then the renegotiation starts. Often, the buyer turns the inspection or appraisal into a renegotiation weapon — after you've already said yes. Seller Shield eliminates both weapons before they can be used.
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TRADE PROGRAM
Turn Buyers With A Home To Sell Into Believers. Instantly.
Most buyers already own a home. Our Trade Program gives them a compelling reason to purchase yours by helping them save thousands on their move. When your home is listed with the Chris Penny Real Estate Team, we advertise a powerful guarantee to every prospective buyer: Buy this home — and we'll sell yours free.
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LOVE IT OR LEAVE IT
Remove Buyer Hesitation
The more confident buyers feel, the more likely they are to make and offer. That`s why qualified buyers receive our 24-Month Love It or Leave It Certificate. If they don`t love their home, we`ll help sell it and waive our commision, giving buyers added peace of mind and your home a competitive advantage.
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RISK-FREE EXIT
What If I`m Unhappy And Stuck In A Contract?
Long-term contracts protect agents. Results protect sellers. If you`re not completely satisfied with our service, you can cancel your agreement at any time. No pressure. No penalties No complicated fine print.
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What our clients have to say
A written price commitment. Buyer confidence before you list. A guaranteed exit if the market stalls. A way to buy your next home without carrying two mortgages. And a system built to protect your equity.
Let’s Build Your
Guaranteed Sale Plan.
Tell us your timeline, your goals, and what’s keeping you up at night. We’ll build a strategy around all three — with a written price commitment, buyer confidence before you list, and a plan designed to protect your next move.
No obligation. No pressure. Just a clear plan.